Mumbai | In an endeavor to significantly expand the reach of its curated content offerings in India and across the globe, QYOU Media India has forged a global distribution partnership with Coolita, a global smart TV+OS brand.

This will enable viewers to enjoy free streaming of FAST channels of Q Play+. This
collaboration marks a pivotal moment for both QYOU Media India and Coolita, as they join forces to deliver a range of content to Coolita’s global user base.

As a part of this alliance, Coolita users in India and across the globe, through their smart TV sets including Croma, Thomson, Panasonic, LLOYD, Itel, and others along with their operating software Coolita will have the privilege to stream QYOU Media India’s five FAST channels – The Q, The Q Kahaniyan, Q GameX, Sadhguru TV, and BH Live for free.

This partnership ensures viewers get access to high-quality, localized content, adding a new dimension to their television viewing experience.

Krishna Menon, Chief Operating Officer, QYOU Media India, said, “Our partnership with Coolita is a significant milestone in our mission to provide top-notch entertainment to viewers in India and worldwide. This collaboration allows us to strengthen our digital presence on connected TVs and offer our curated content to a global audience. We are excited to enhance the viewing experience and take a step closer to our audience with this exciting collaboration.”

Samuel Lin, Head of Partnerships, Coolita, shared, “In an exciting development, Coolita has partnered with QYOU Media’s Q Play+ to enhance access for Indian viewers. This collaboration grants Indian audiences free access to curated Indian programs, enhancing their viewing experience with a localized touch. Users of TV brands supported by Coolita, such as Panasonic, Croma, and Thomson, can now enjoy Q Play’s six 24-hour channels at no cost. This strategic alliance significantly amplifies the local coverage and accessibility of Q Play’s offerings.”

Coolita, known for its Coolita OS, is a trailblazer in the global smart TV industry. An industry-leading large-screen operating system, Coolita OS, pushes the boundaries of technology to deliver audio-visual content and an exceptional service experience to users worldwide.

Operating in over 80 countries across Southeast Asia, the Middle East, Africa, Europe, America, and beyond, Coolita’s reach is truly expansive.