New Delhi: Tesla Power USA and Indian Oil Corporation Limited (IOCL) have announced a national strategic alliance for battery distribution and sales.

The partnership will enable Tesla Power USA batteries to sell and service their batteries at over 36,000 IOCL petrol pumps across India. This will be the first national level tie-up with Indian Oil Corporation Ltd. for battery distribution.

To start with, Tesla Power USA batteries will be available at the select IOCL fuel pumps in the Delhi-NCR region, which will be subsequently expanded to other states.

Vigyan Kumar, Executive Director, I/C (RS-NE), Indian Oil Corporation Ltd on the ocassion “Stressed on placing battery at ROs under TBA (Tyre Battery Accessories) concept, wherein it has to be emphasised in customer mindset that IOC Fuel Station is the correct place to go for any urgent or regular battery replacement / new purchase requirement.”

Kavinder Khurana, MD, Tesla Power USA, said, “We are honored to partner with IOCL for distribution of Tesla Power batteries. This is the first time that automotive batteries will be available on a large scale at petrol pumps, similar to the western markets. Tesla Power currently has over 5000 distribution points in India that we aim to double in 2023. The addition of IOCL petrol pumps can potentially offer Tesla Power USA distribution reach of over 40,000; the largest for any battery brand in India.”

“According to the India Energy Storage Alliance (IESA), the country’s battery market would develop at a compound annual growth rate (CAGR) of 25% from 2021 to 2026. With The EV market is growing at an impressive CAGR of 49%, fuel pumps must be well-equipped and ready for the transition. By 2030, there will be around 1 crore EV scooters alone on Indian roads. Tesla Power USA offers both lead-acid batteries and Lithium batteries, to cater to all segments of vehicles”, Khurana added.

To make customers aware of this new alliance, the products will be prominently displayed at the IOCL fuel pumps, and customers will receive a free fire extinguisher worth Rs 600 with every purchase of four-wheeler batteries and a gift worth Rs 250 with the purchase of two-wheeler batteries. Tesla Power USA is also taking special care with after-sales service by providing a free tool kit and training to all designated employees at the fuel pump, ensuring that dealers are well-equipped and trained to give service to the customers.