Mumbai: Joyville Shapoorji Housing, the housing platform by Shapoorji Pallonji, ADB, IFC, and Actis, has announced the launch of ‘JoyHo’, a home fest.

The 45-day home fest, which started on May 2, 2023, aims to provide aspiring homeowners with an opportunity to own their dream home at an affordable price.

The national home fest features residential projects, namely Joyville Hadapsar Annexe (Pune), Joyville Sensorium (Pune), Joyville Virar (MMR), Joyville Western Heights (Howrah), and Joyville Gurugram (Delhi NCR). Joyville delivers a ‘Larger than Life’ message at the ‘JoyHo’ home fest.

The face of the brand and former Indian cricket team captain, Sourav Ganguly, is promoting the campaign.

With an offer of EMIs starting at Rs. 4999 per month (*depending on the projects), Joyville encourages its aspirational home buyers to invest in their dream homes.

Sriram Mahadevan, Managing Director of Joyville Shapoorji Housing, said, “At Joyville, our vision is to provide aspirational homes with a focus on community living. Through the ‘Larger than Life’ campaign, we are excited to offer homebuyers the opportunity to own their dream home at an attractive price. We are confident that our exclusive umbrella offer will help homebuyers across the country realise their dreams of owning a budget-friendly home.”

P. Rajendran, Chief Sales and Marketing Officer of Shapoorji Pallonji Real Estate, said, “JoyHo, the ‘Larger than Life’ campaign, is a celebration of the spirit of homeownership. With Sourav Ganguly as our brand ambassador, we are confident that JoyHo will resonate with people across the country. We are pleased to announce our offering of residential homes starting at just Rs. 4999 per month (EMI). This is a fantastic opportunity for those who are looking to own a home at an affordable price, and we are committed to making that dream a reality. With this incredible offer, we hope to present the home-seeking aspirants with the opportunity to invest in their future and secure a home of their own.”

Sourav Ganguly said, “I am thrilled to be associated with Joyville and their vision of providing aspirational homes. I believe everyone deserves a home of their own, and Joyville is committed to making this dream a reality. I am excited about this campaign and urge everyone to take advantage of this limited-period offer.”