Mumbai: Metro Brands Limited’s Davinchi has announced its collaboration with Desi Hangover, an Indian footwear label.

This collaboration aims to preserve and promote the age-old tradition of handmade shoes for men and support the forgotten cobbler community of Kolhapur.

Desi Hangover specialises in using ethically procured, up-cycled leather to create comfortable and stylish handmade shoes, aligning with Metro Brands’ commitment to sustainable fashion.

“We are excited to partner with Desi Hangover, a brand that shares our passion for preserving the intricate craftsmanship of hand-making high-quality shoes,” said Deepika Deepti, Senior Vice President of Metro Brands Limited.

“With this collaboration, we aim to ensure that the ancient art and skill of handmade shoes does not become extinct in this machine-led world. The resulting line of eco-friendly, exquisitely crafted footwear for men will look great and promote ethical and sustainable fashion,” Deepti added.

“As a brand, we are passionate about being Indian and empowering local communities to keep the art, skill, and knowledge of hand-making shoes passed down through generations,” said Abha Agrawal, Founder, Desi Hangover. “We are delighted to partner with Metro Brands Limited and share our common passion to create something truly special and unique, without compromising on quality. We look forward to a long and fruitful association,” added Abha